70% OFF SALE (Don't be daft)
If you fall for the 70% off sale you deserve what you get. If I could afford to give you that discount, how much have I been ripping people off the rest of the year? It is a quiet time of the year, so I'm happy to do a genuine 10% off. I make less, but I still make - otherwise I may as well stay in bed! Once you have your 70% off price, get me to quote you a genuine price less 10% and compare. I won't discount the before, during or after sales service either.